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Nov
2
Why Affirmations Don’t Work
November 2, 2009 by Steve
95% of people DO NOT know this secret
If you have tried affirmations without success then you’ll want to know WHY.
It’s no secret really. You just have to understand how thoughts manifest themselves. If you want a new thought in the form of an affirmation or visualization to stick, then it must include these 3 specific elements. These elements were written about in Maxwell Malt’s 40-year classic, Psycho-Cybernetics.
In Maltz’s book he says,
“The reason it (a thought) would remain with us rather than just bounce off like water off a duck’s back is what I view as self-image imprinting. This is most controlled by three factors: authoritative source, intensity and repetition.”
It makes sense that an affirmation that is intense and repeated often enough will begin to manifest, right?
Not exactly. If you stick with the repetition alone then you have a less than 30% chance of getting affirmations to work for you.
Let me explain.
Your Internal Sequence
The most important part of affirmations is that you get the feeling - the vibration. If you affirm the words, “I am abundant,” and you don’t feel those words, the vibe of them - then you’re wasting your time. It’s not going to elicit the Law of Attraction in your favor.
Part of the reason that affirmations don’t work is because of poor training and exercises. For example: how many times have you done sit ups and gotten a six pack?
The exercises are important, but what’s even more important is the training on how to do those exercises.
The reason that most people don’t “get” affirmations is because they don’t understand their own neurology. They don’t understand how their brain works.
You see your brain fires off thoughts in sequences. And if you fire the right sequence then you trigger the right emotions. And since the whole purpose of an affirmation is to trigger the way you feel, it’s absolutely critical you know your strategy - the sequence of auditory, visual and kinesthetic experiences that puts you into an emotional state.
Why Affirmations Don’t Work
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Have an opinion? Comments welcome.
5 Comments so far



Hi Steve,
I totally get what you’re saying. Last summer my goal was to run a marathon in the fall and get qualified for Boston Marathon. Part of my marathon training was visualization. Every time I was out doing my practice running I was visualizing the finnish line, the people on the both sides of the road cheering for all the runners and ultimatley myself raising up my hands while crossing the finnish line and getting qualified for Boston. I felt so empowered by this visualization combined with my affiramtion “I am qualified for Boston” that it did materialized!
Thank you! I really got this! That was great!
@ Dianna - you’re most welcome. You’ll be happy to know that I’ll be publishing another video on strategy; specifically on how to trigger your own motivation… it will be out next week.
Cheers,
Steve
another good one from you, Steve!
Excellent video Steve!