Want to stand out in your career? Want to be one of the top performers in your field? Want to make a bigger difference?
Learn and understand how other people work.
When you learn how people work you can take your toughest clients and turn them into your biggest fans. You can turn your worst nightmares into substantial opportunities. You can turn your failures into your greatest lessons. You just need to understand how people work.
Sound impossible?
In fact, it’s quite easy. Anyone can do it.
Yes – even you.
I’ve worked with hundreds of engineers over the last decade. Some of these engineers have been some of my close friends and others have been some of the smartest people I know.
These engineers have all sorts of qualifications, training and degrees from some of the most respected Universities in North America – if not the entire world.
What I have found is that no matter how smart, intelligent or well intended these engineers are – a great number of them lack true genius: the ability to effectively communicate and connect with the clients they are trying to serve.
I always tell the junior engineers I work with this: 90% of the problems that will show up on a project will come up as a result of poor communication or a lack of communication altogether with the client or the project team.
It happens because many engineers don’t understand how people work.
Yes – they understand technology, principals and theory. The very essence of engineering – the practice of using and applying scientific knowledge to design and build machines, devices, processes, etc.
But who is this done for exactly?
Someone must use your idea or design. It doesn’t matter if you’re the next Thomas Edison (the American inventor of the light bulb) or you work for an engineering consulting firm, you must have people who want what you create and design – AND you must be able to understand those people.
Most engineers excel at coming up with great new ideas and designs – that is the easy part. The challenge for most engineers and technical people is the ability to truly connect and empathize with their clients – to understand how people work.
With this ‘Best Practices’ ebook you will learn:
- How to Effectively Communicate your Ideas and Designs
- How to Connect with Your Clients in a Compelling Way
- How to Turn Your Toughest Clients into Your Biggest Fans
- How to Become a Standout Performer
- How to Win Your Clients to your Way of Thinking
Buy the Book Here for $4: How to Win-Over Your Clients
Steve
P.S. Originally, I only offered this book to engineering firms, but I thought I would post it on my blog seeing that there might be a few engineers and other business owners who would find value and profit from the information in this book :-)
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